“Suginoya” is a hot spring inn that boasts a view on a hill overlooking the Furuyu hot spring town. Art direction for logos and tools. The business card uses delicate handmade Japanese paper with the cooperation of Nao Washi. I designed it to fit beautifully while exploring compatibility with printing. It is a finish that makes use of printing technology. We are pursuing the beauty of being able to clearly recognize letter while reducing the size to a letter size that can express the accumulation of Mincho style. It is a lively letter with dashing power.

Suginoya/ Fuji-cho,Saga